Upcoming Webinars Archived Webinars Training Vitals Host A Webinar About Get Updates Contact

March 27, 2012

Madrid: Hub for North American and Latin American ICT Companies in Europe

Speakers for this Event:
  • Eduardo González, Manager, ICT and Headquarters, PromoMadrid   Learn More
  • Jaime Giné, VP International Development Services, Electronic Arts   Learn More
  • Jose Antonio Sanchez, Partner, Head of Corporate, DLA Piper, Madrid   Learn More
  • Madrid: Hub for North American and Latin American ICT Companies in Europe

    Join us for this informative webinar that will focus on the ICT sector in the Madrid Region and Spain and the opportunities it offers to North American and Latin American companies.

    Attendees will learn how Madrid offers a privileged location for establishing European Headquarters operations and Service Hubs. PromoMadrid and leading ICT multinationals already established in Madrid will share their experience on their decision-making process for choosing this region for their international operations.

    They will also discuss how setting up in Madrid can help companies to:

    • Tap into a highly qualified and multilingual labor pool
    • Attract and retain worldwide talent through its high quality of life
    • Reduce operating costs
    • Reach extensive target markets through its geostrategic location
    • Deploy "triangulation" strategies: Americas - Spain - Europe
    • Take advantage of a business-friendly environment

    ICT companies based in the Americas that have set up European hubs in the Madrid Region include: Accenture, Electronic Arts, Google, Hewlett Packard, Hildebrando, HR Access, IBM, Microsoft and Oracle.


    Companies within the ICT sector, across the entire value chain looking to set up or expand their presence in Europe

    • CEOs, CFOs, COO, CMOs
    • VPS, Managing Directors
    • Director of European Operations, Marketing Directors, Business Development Managers, Corporate Development Directors, Business Planning Directors

    Eduardo González, Manager, ICT and Headquarters, PromoMadrid

    Eduardo González joined PromoMadrid in 2005, where he heads ICT and Headquarters at the Invest Madrid Region division. He is responsible for providing tailored assistance to foreign ICT companies considering establishing their business in the Madrid Region. In addition, he promotes Madrid as an ICT and Regional Headquarter business hub internationally through various marketing activities.

    With a background as an analyst, Mr. González’s main areas of focus have been consulting, IT and telecommunications. Prior to joining PromoMadrid, he was Senior Consultant at Capgemini, serving clients in the Telecom industry on issues of strategy development and business transformation. Earlier in his career, he was Market Research Consultant at Frost & Sullivan in London, where he was involved in research on E-Commerce and Mobile Communications markets for international customers.

    Mr. González has a degree in Economics from the Universidad Complutense of Madrid. He also holds a Master’s Degree in European Business from ESCP Europe, a leading school of management based in Paris.

    Jaime Giné, VP International Development Services, Electronic Arts

    Jaime Giné is Vice-President International Development Services in Electronic Arts, a role with world-wide responsibility over all of EA's shared development services related to the areas of asset localization, multilingual QA, internationalization tools development, localization and enterprise engineering, in-game audio, certification, compliance, first party relationships, license and first party submissions, global tools and technology and digital release and preservation management. Most of Mr. Giné’s career has been dedicated to globalization, enterprise tools development, internationalization and localization. He has had multiple roles at different stages in his career, most of them related to all the above, but mainly on project management and various management and executive positions, both on the vendor and client sides.

    Before joining EA, Mr. Giné worked in SDL plc, a global leader in software localization and globalization solutions, where he held various positions as departmental manager, project manager and division director.

    Mr. Giné has worked in business software projects for Microsoft, Oracle, Siebel and online projects for companies like eBay, but games have always been his passion. He has been part of more games teams than he can count, both in EA and before.

    Jose Antonio Sanchez, Partner, Head of Corporate, DLA Piper, Madrid

    Jose Antonio Sanchez joined DLA Piper as a partner in the Corporate Department specialising in Corporate matters (M&A, commercial and secretarial matters) in January 2005. Prior to that, he was a senior associate in Allen & Overy, within its M&A practice; previously senior legal counsel in the Telefonica's Terra Lycos Group; and associate at Clifford Chance for three years.

    Mr. Sanchez has experience in all aspects relating to mergers and acquisitions, cross border transactions, private equity, information technology law and practice, including intellectual property, content acquisition and syndication, co-branding agreements and joint ventures.

    Mr. Sanchez is a lecturer in the Masters course in International Legal Practice at the Instituto de Empresa Business School (Madrid, Spain), and a member of the advisory board of Euro Watch magazine. He was recognised by "Forty Under 40 2007" for his legal work


    PROMOMADRID is an incorporated company founded in 2004 by the Madrid Regional Government with the participation of important regional business institutions. Its mission is to develop Madrid’s economy and business activities internationally. PROMOMADRID organizes a wide array of actions designed to boost and promote Madrid companies’ exports and investments abroad; attract and consolidate foreign direct investment in the Madrid Region; and enhance Madrid’s economic image worldwide.

    For information about the recorded archive for this event contact Xtalks at (416) 977-6555 ext 371, or email register@xtalks.com

    Copyright © 2016-2017 Honeycomb Worldwide Inc.