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Extending Produce Shelf Life: Innovations Transforming the Food Industry

Extending Produce Shelf Life: Innovations Transforming the Food Industry

Fresh Inset’s Vidre+ technology uses stickers that are placed inside packaging to protect fruits and vegetables from the harmful effects of ethylene gas — a natural plant hormone that accelerates ripening but also leads to spoilage. Photo courtesy of Fresh Inset.

The global food industry has long faced the challenge of extending produce shelf life to reduce waste, improve food security and enhance sustainability. Traditional methods of preservation have served as the cornerstone for maintaining the freshness of fruits and vegetables during transport and storage. However, with advancements in technology and a growing awareness of the environmental impact of food waste, new and innovative solutions are emerging. 

Companies like Fresh Inset and others are at the forefront of developing technologies that promise to revolutionize the way we preserve produce, making it possible to keep fruits and vegetables fresh for longer periods and reduce food waste. 

Traditional Methods of Extending Produce Shelf Life

Historically, the food industry has relied on a variety of methods to extend the shelf life of produce. These include controlled atmosphere storage, refrigeration, chemical treatments and the use of modified atmosphere packaging (MAP). While effective to an extent, these methods often come with limitations, such as high energy costs, potential impacts on taste and nutritional value and the need for specialized infrastructure.


Related: New Food Tech Innovations at CES 2024


The significance of enhancing produce shelf life cannot be overstated, especially considering the Food and Agriculture Organization’s (FAO) report that approximately one-third of all food produced globally is wasted. This not only represents a significant loss of resources but also contributes to greenhouse gas emissions from decomposing food waste in landfills.

New Technology and Leading Companies

In response to these challenges, several companies are pioneering new technologies to extend the shelf life of produce without compromising on quality or sustainability. These innovations range from natural protective coatings to sophisticated packaging solutions that regulate the atmosphere around the produce.

  • Fresh Inset: With its Vidre+ technology, Fresh Inset has introduced a groundbreaking approach to combating perishability. By using stickers that release 1-methylcyclopropene (1-MCP), a substance that inhibits ethylene production, Fresh Inset’s solution extends the freshness of leafy greens and other produce including raspberries, mushrooms and tomatoes, directly addressing the issue of food waste.
  • Apeel Sciences: Apeel Sciences has developed an edible coating that significantly extends the shelf life of fruits and vegetables. Made from plant-derived materials, Apeel’s coating creates a natural barrier that slows down the loss of water and reduces oxidation, two primary causes of spoilage.
  • Hazel Technologies: Hazel Technologies offers a suite of innovative products designed to maintain the quality of produce from farm to shelf. Its biodegradable sachets release active compounds that extend the shelf life of a wide variety of fruits and vegetables, tackling the issue of waste at a fundamental level.
  • StixFresh: StixFresh produces stickers that feature a proprietary, patent-pending blend designed to form a safeguarding layer around fruit in its vapor phase, effectively delaying the processes of over-ripening and spoilage. These stickers can be used at any point within the supply chain and offer customization options, allowing for the inclusion of personalized branding or barcodes.

These companies represent just a few examples of the many innovative efforts underway to address the critical issue of food waste through the extension of produce shelf life. Their technologies not only promise to reduce waste but also to improve the efficiency of the global food supply chain, ensuring that consumers have access to fresh, healthy produce year-round.

The Impact and Future Directions

The introduction of new technologies to extend the shelf life of produce is having a profound impact on the food industry. By reducing waste, these innovations contribute to environmental sustainability, economic savings for producers and consumers and enhanced food security for communities around the world.

As these technologies become more widespread, the industry is likely to see a shift towards more sustainable practices and an increased focus on reducing the environmental footprint of food production and distribution. The future of the food industry lies in harnessing innovation to meet the demands of a growing global population while protecting the planet for future generations.

The push towards extending produce shelf life is a clear indicator of the food industry’s commitment to innovation, sustainability and the well-being of consumers and the environment. As more companies enter the space and existing technologies are refined, the possibilities for reducing food waste and enhancing the freshness of produce are bound to grow, marking a new era in food preservation and sustainability.