Content Marketing Solutions

Xtalks Spotlight

Elevate your brand’s visibility, with a powerful, multimedia-driven approach to addressing key industry challenges. Xtalks Spotlight combines engaging video interviews with targeted marketing, enabling you to capture attention, drive valuable discussions and position your brand as a trusted leader in the life sciences industry.

Request a Quote

Description

XTALKS SPOTLIGHT PUTS YOUR EXPERTISE CENTER-STAGE

Xtalks Spotlight offers life sciences companies a powerful way to showcase thought leadership without the heavy lift of content creation. Through a professionally produced video interview and editorial feature, your story is told in your own words — with a campaign built to drive awareness, engagement and results.

Whether you’re elevating a subject matter expert or bringing attention to your brand, Xtalks Spotlight gives you the platform to answer the single most pressing question on the minds of your audience, putting your voice in front of the right people at the right time.

Xtalks Spotlight delivers everything you need to showcase your expertise with impact:

Professionally Produced Interview

A prerecorded video interview with your expert, produced by the Xtalks team and hosted on both Xtalks.com and our YouTube channel.

Editorial Feature Article

A 500–1,000 word article written by a Senior Xtalks Life Science Journalist, highlighting your key messages and extending the reach of your video.

Targeted Email Distribution

Your content will be delivered to 7,500+ Xtalks members through a highly targeted email campaign, reaching the specific audience you help refine.

Integrated Promotion Strategy

We amplify your Xtalks Spotlight through social media posts, AI-powered targeting and keyword-based placements across our site for maximum visibility.


WHY LEADING LIFE SCIENCE BRANDS RELY ON XTALKS SPOTLIGHT

A complete video marketing solution for life science brands looking to produce high-quality content, reach the right audience and drive real business impact — delivered efficiently, with strong return and minimal effort on your part.

No Content Creation Needed
Our editorial and production team handles everything — just show up and speak to what you know best.

Reach Your Audience — Intelligently
We don’t just hit “send.” Our data-driven targeting ensures your message reaches the most relevant decision-makers.

Drive Conversations
Xtalks Spotlight can be repurposed by your business development team to reinforce credibility at key points in the buyer journey.


SEE XTALKS SPOTLIGHT IN ACTION

Where Thought Leadership Takes Center Stage

Explore previous features to see how leading life science companies have leveraged Xtalks Spotlight to share their story, highlight subject matter experts and connect with our global audience. Each example showcases the caliber of content and visibility you can expect — helping you envision how your own message can stand out.


FREQUENTLY ASKED QUESTIONS

An experienced Xtalks Senior Life Science Journalist will guide the conversation.

Xtalks handles all aspects of production, from filming and editing to marketing. Our team will work with you to ensure the content aligns with your brand messaging and goals.

Yes! Xtalks Spotlight allows you to focus on specific industry challenges or topics that resonate with your target audience, providing a unique opportunity to showcase your solutions and expertise.

We promote your Spotlight through a targeted email campaign, social media posts and strategic placements on Xtalks.com to maximize visibility.

Your Xtalks Spotlight episode will be published on Xtalks.com and be featured on the home page, Spotlight category page and will also appear in other related content tag pages. It is promoted across our social media channels with a teaser-video post in addition to being promoted in our targeted email campaign to 7500+ members.

The video content created through Xtalks Spotlight can be included or repurposed for your social media, website and email campaigns, allowing you to extend its reach and impact.

Yes. Many clients pair Spotlights with webinars, digital ads or our editorial products for broader campaign impact — ask us about bundling options.

Simply reach out to us through the contact form below, and we’ll schedule a consultation to discuss your goals, topics and audience. From there, we’ll guide you through the process of creating impactful Spotlight content.


YOU MIGHT ALSO LIKE


LET’S SHOWCASE YOUR BRAND AS AN INDUSTRY LEADER WITH XTALKS SPOTLIGHT

Ready to position your brand at the forefront of life sciences thought leadership? Xtalks Spotlight is the perfect solution to turn your expertise into compelling video content that resonates with key decision-makers, and helps you:

  • Capture decision-makers’ attention by sharing your expertise through dynamic video interviews that address key industry challenges
  • Boost brand authority by positioning your company as a trusted voice in the life sciences space
  • Maximize reach through targeted marketing across Xtalks’ platform and social media channels, ensuring your message is seen by the right audience

Contact us today for a quote and to learn how Xtalks Spotlight can amplify your brand and drive valuable connections.