Circular Packaging Solutions for the Food and Beverage Industry

Food, Food Manufacturing & Supply Chain, Food Sustainability & Environment,
  • Wednesday, February 03, 2021

The food and beverage industry is under mounting pressure to reduce its packaging waste and carbon footprint. Brand owners are increasingly seeking solutions that can help meet sustainability goals as well as reduce operational costs. The global awareness around plastic pollution, raised by the prospect of having more plastic than fish in the ocean by 2050, started prior to the COVID-19 pandemic.

Innovative circular packaging solutions can ensure plastic never becomes waste. These can offer benefits to both businesses and consumers, creating a more resilient and low-carbon economic recovery. OPTEL’s ‘’Circular Packaging’’ supply chain traceability solutions are specially designed to increase supply chain transparency as well as to reduce operational costs, waste and carbon footprint.

Register for this webinar to hear a speaker from OPTEL share real-life examples of practical deployments of traceability solutions applied to packaging circularity:

Beer keg traceability

  • Problem definition: Stainless steel keg fleets typically require a significant capital investment. In practice, kegs get lost in the supply chain.
  • Solution: Learn how breweries and distributors are leveraging traceability to reduce operational costs and bring more value to their customers.

Reusable plastic containers

  • Problem definition: Many food manufacturers use reusable plastic containers (RPCs) to transport products from the plant to known distributors, wholesalers and retailers. In practice, RPCs get lost during the process, which leads to the need for annual replenishment of RPCs.
  • Solution: Learn how manufacturers are leveraging traceability to reduce waste and operational costs.

Styrofoam recycling transformed into municipal park benches

  • Problem definition: Styrofoam is not typically recycled by municipalities because of the costs incurred. Many food manufacturers use Styrofoam for packaging purposes, and retailers inherit large volumes of this difficult-to-recycle material.
  • Solution: Learn how a retailer was able to create value for its brand while recycling its Styrofoam packaging.


Vanessa Grondin, OPTEL GROUP

Vanessa Grondin, Vice-President, Global Sales for the Food and Beverage Industry, OPTEL GROUP

Vanessa Grondin has more than 10 years of experience in the food and beverage industry, where she has held management positions in R&D, quality control, project management, and food and beverage equipment design. She has extensive experience in food and beverage production, having worked both in start-ups and multinationals. She has a bachelor’s degree in food engineering and an executive MBA, both from Université Laval.

Message Presenter

Who Should Attend?

This webinar will appeal to Managers/Directors/VPs of:

  • Packaging
  • Innovation
  • Sustainability
  • Operations
  • Supply Chain

What You Will Learn

Participants in this webinar will learn about:

  • Circular packaging traceability solutions
  • How to achieve sustainability goals
  • Strategies for reducing operational costs

Xtalks Partner


Founded in 1989, OPTEL is now a multinational, leading global provider of traceability systems practicing responsible human capitalism. The company’s mission is to use its innovative technologies to help create a better world. Namely, its renowned solutions ensure the quality of consumer health products and help stop counterfeiting of pharmaceuticals and medical devices throughout the world. In addition, OPTEL is adapting its technologies to create efficiencies in various other sectors ─ from health-related industries to smart manufacturing and more, all can benefit from global traceability. Through advanced characterization and cutting-edge algorithms ─ now all connected through the Internet of Things ─ OPTEL’s expert traceability solutions will allow diverse industries to measure, inspect, control and track a wide range of elements to improve product quality and make better use of resources. Based in Canada with additional facilities in the U.S., Ireland, India, and Brazil, as well as employees worldwide, OPTEL has expanded significantly in the past few years in order to meet growing industry needs and to support its humanitarian values. OPTEL is also a Certified B Corporation.

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