Goodfish has redefined snacking by introducing eco-conscious, functional snacking with salmon skins. This is the first time that 100 percent traceable Wild Alaska Sockeye crispy salmon skins that are sustainable is being introduced to the mass market.
This snack claims to be nutritious salmon skins that is a healthier and eco-conscious way of eating. Goodfish is sourced from one of the world’s most sustainable and well-regulated fisheries in Bristol Bay, Alaska. The skins are filled with clean protein, omega fats and marine collagen. Therefore, they believe their snacks are nutritious for the people eating them but also beneficial to the environment.
The salmon used to make the crispy skins is from Bristol Bay which is under threat by the Pebble mine project. They believe in order to protect the fisheries they need to increase their revenues and economic independence.
“Goodfish demonstrates that innovation, transparency, and progressive practices in the seafood industry can and must go beyond a niche appeal and tip into the mainstream,” exclaimed Douglas Riboud, Goodfish CEO & co-founder.
Goodfish crispy salmon skins come in four flavors: sea salt, ginger lime, smoky barbecue and cranberry. The snacks contain 7 grams of protein, 2,600 mg of marine collagen, 800 mg of omega-3 fatty acids, no carbs and 90 calories per bag.
The Goodfish founders, Justin Guilbert and Douglas Riboud, are the same founds of Harmless Harvest, pioneers in coconut water and dairy alternatives. Justin Guilbert said, “we have once again found a food category whose industry and sourcing could benefit from progressive practices in a radical way – from environmental impact and wildlife management to ecosystem and social practices – to thrive again…Goodfish will adapt sustainable seafood to our terrific appetite for healthier snacking.”
In 2019, salmon skin was introduced to the market as an alternative to potato chips. A brand called SeaChips made their debut as a snack similar to prawn chips with more nutritional benefits.
Daniel Pawson, the co-founder of the UK startup SeaChips, said this was a good alternative to the traditional British pub snack pork scratching’s, as well as a healthy alternative to potato chips.
Now, more start-up companies are embarking on the journey to provide healthier snack alternatives that accommodate consumer needs.
Goodfish crispy salmon skins will be priced at $2.99 per 0.5oz bag.