Community-Based Research: A New Frontier of Sites and the Benefits for Clinical Trials — Part 1

Life Sciences, Clinical Trials, Patient Recruitment & Retention, Healthcare,
  • Wednesday, March 27, 2024

Participant representation in research can be improved by offering clinical trials in community healthcare settings, known as community-based research, leading to better access to new care options for patients that have been historically not included in clinical trials.

Through insightful discussions and case studies, discover how fostering partnerships with local communities can enhance clinical trials, drive medical innovation and ultimately accelerate drug development.

This webinar is the first in this series to learn more about Circuit Clinical’s Community Research Network and how community healthcare can provide a new source of patients and doctors to participate in research that allows pharmaceutical companies to achieve new goals in clinical trial representation.

The featured speakers will focus on community-based research, defining what community-based research is as well as its significance in the pharmaceutical landscape.

Attendees will learn about:

  • How community-based research sites differ from traditional research models at academic medical centers and dedicated research sites
  • How pharmaceutical sponsors and contract research organizations (CROs) can gain value from these sites
  • Some of the challenges that community research sites can pose
  • Factors to consider when selecting a community research site

Don’t miss this opportunity to gain a comprehensive understanding through our three-part series of the symbiotic relationship between sponsors, patients, Physicians and community-based research sites, paving the way for a more inclusive and impactful future in medical research.

Register for this webinar today to gain insights into how participant representation in research can be improved by offering clinical trials in community healthcare settings.


Alaina Anderson, Sanofi

Alaina Anderson, Special Projects and Analytics Lead, US Clinical Studies Unit, Sanofi

Alaina Anderson serves as the Special Projects and Analytics Lead for Sanofi’s US Clinical Studies Unit, where she is on a mission to increase access to clinical trials. With over 20 years’ experience in research operations, she serves as a bridge, connecting research sites with Sanofi’s Specialty Care pipeline and bringing life-changing clinical trials to patients across the US. Fueled by a customer-service mindset, data-driven decisions and an enthusiasm for social responsibility, Alaina brings clinical research closer to patients.

Alaina holds both an MBA in Biotechnology and Health Industry Management from Pennsylvania State University and a BA in Psychobiology from Arcadia University. She volunteers as the Board of Directors Chair for Soulumination, a nonprofit serving families in Washington State with a child or parent facing a life-threatening condition.

Message Presenter
Elizabeth Seyfret, Fortrea

Elizabeth Seyfert, Head of Site Engagement and Partnership Delivery, Fortrea

Elizabeth Seyfert has 20 years of progressive experience across multiple business units of a global CRO. Elizabeth is experienced in Phase I-IV trial operational management from start-up services through study completion and is specialized in regulatory affairs, start-up operations and clinical trial site support for trials. Elizabeth leads the Site Engagement and Partnership Delivery organization, building out long-term, trusted partnerships with investigators, clinical research staff, site networks and healthcare institutions that will enhance Fortrea and our clients’ site and delivery strategies.

Message Presenter
Laura Warwick, Circuit Clinical

Laura Warwick, SVP, Commercial, Circuit Clinical

Laura Warwick leads the Circuit Clinical Commercial organization overseeing the business development and marketing teams. She brings nearly 25 years of experience across the drug development spectrum with her roots in research and drug discovery. Laura’s sales and leadership experience spans pharmaceuticals, diagnostics and clinical development with over 10 years at Pfizer and Myriad Genetics, and over 10 years with CROs Covance (now Labcorp/Fortrea) and PRA Health Sciences (now ICON).

Laura’s expertise is in developing high-performing sales teams and building bespoke clinical development strategies and messaging. Since joining Circuit in 2022, she has accelerated corporate growth with Sponsors and CROs by pairing experienced sales experts with compelling value-rich messaging and strategies.

Message Presenter

Who Should Attend?

Executives, Directors and Managers within:

  • Pharmaceutical companies, biotech companies and contract research organizations
    • Site engagement
    • Site selection
    • Site feasibility
    • Clinical projects
    • Clinical trial management
    • Clinical outsourcing
    • Clinical operations
    • Clinical trial recruitment and strategy
    • Study feasibility
    • Global clinical operations
    •  Study Optimization
  • Clinical research organizations
    • Site selection leaders
    • Site feasibility leaders
    • Clinical Project Managers
    • Clinical Trial Managers
  • Healthcare technology companies

What You Will Learn

Attendees will gain insights into:

  • Introduction of the Community-based Research Network and what “community-based research” means, with a focus on access and inclusion
  • How community-based research differs from other research models, how sponsors can embrace community-based research and the value these sites provide to clinical trials
  • The benefits and differences of community-based research
  • Factors sponsors should consider when selecting community-based research sites, including types of clinical trials that are successful within these sites

Xtalks Partner

Circuit Clinical

Circuit Clinical, one of the fastest-growing research networks in the USA, is dedicated to empowering patients to choose clinical research as a care option through improved access to clinical trials. Committed to transforming the experience of finding, choosing and participating in clinical research for physicians and their patients, Circuit provides clinical research services through traditional, hybrid and decentralized community-based site models and their MD Prescreen service that optimizes patient referrals. Learn more at

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