Technological Innovations in Clinical Supply Chains: Maximizing End-to-End Visibility

Life Sciences, Clinical Trials, Pharma Manufacturing & Supply Chain,
  • Friday, September 08, 2023

Technological advancements in personalized clinical supply chains are accelerating at a pace faster than ever before, and stakeholders are integrating game-changing innovations to improve systems, future proof processes and increase end-to-end visibility. At a time when companies are striving to maximize resources, the path to gaining a competitive advantage is strategic collaboration and unique partnerships that offer the market a powerful blend of solutions never seen before.

Join industry trailblazers as they discuss the cutting-edge tools enhancing clinical supply chains in this enlightening webinar. They will delve into the current challenges and blind spots the industry is facing, transformative technological solutions revolutionizing the landscape and the pivotal role these digital tools will play in shaping the future.

Attendees will be introduced to new technologies and software being adopted to maximize supply chain visibility with faster, more efficient results. The need to personalize clinical supply chains to ensure real-time end-to-end tracking and product integrity at every step will be highlighted. In addition, attendees will learn how the integration of real-time digital intelligence improves quality, reduces product anomalies and “raises the bar” of supply chain tracking.

Don’t miss this opportunity to uncover the latest breakthroughs in clinical supply chains and explore how they can propel an organization towards unprecedented levels of success.


Rohin Lyer, Marken

Rohin Iyer, Senior Director of Cell and Gene Operations, Marken

As Senior Director of Cell and Gene Operations, Dr. Rohin Iyer leads Marken’s advanced therapies division, managing the critical distribution of both clinical and commercial personalized medicines. Leveraging Marken’s unique cell and gene therapy (CGT) portfolio, he oversees the strategic orchestration of multi-dimensional logistics with a global cryogenic network to deliver innovative solutions for clients and patients.

His leadership expertise includes over a decade in CGT development and 15 years of hands-on laboratory work focused on stem cells, tissue engineering, and regenerative medicine at large pharma organizations. With extensive experience in portfolio management, process development and bioprocessing optimization in CGT and immunotherapy, he has played an instrumental role in supporting the clinical research and development of regenerative medicines. Rohin obtained his Bachelor of Applied Science and his Doctor of Philosophy (Ph.D.) in Biomedical Engineering at the University of Toronto.

Message Presenter
Peter Brown, TruLab

Peter Brown, Chief Product Officer, TruLab

Peter Brown is the Chief Product Officer at TruLab, a leading technology company specializing in point-of-collection sample tracking for clinical trials. With an extensive background in product development and strategic consulting, Peter has played a pivotal role in shaping the success of various organizations.

Before joining TruLab, Peter served in various leadership roles delivering cutting-edge solutions for the financial technology sector. The platforms he built are currently being used by thousands of financial institutions, including some of the largest banks in the world.

Peter’s career began in the US Army, where he served as a Captain, after graduating from the United States Military Academy at West Point. He’s made exceptional contributions to various industries, from technology and finance to strategic consulting. His unique blend of technical expertise, strategic thinking and leadership skills continues to drive innovation and success in his role as Chief Product Officer at TruLab.

Message Presenter
Julia Tarasenko, Marken

Julia Tarasenko, SVP of Global Commercial Operations, Sales and Pricing, Marken

Julia Tarasenko is SVP, Global Commercial Operations, Sales and Pricing at Marken and has been a valuable member of Marken since 2008, holding diverse leadership positions within the company. Her roles have encompassed managing European client relationships, overseeing operations in Europe and the APAC region and serving as a regional director in North America. Julia’s contributions have been instrumental in expanding the APAC network, strengthening key client relationships and driving strategic global partnerships.

Presently, she leads Marken’s global sales and commercial operations, where she oversees pricing teams worldwide and the team of global alliance directors. As a member of the Marken Executive Committee, Julia actively supports the organization’s operations, global expansion and innovative direction to ensure Marken continues to provide impactful solutions worldwide.

Message Presenter

Who Should Attend?

Senior professionals who are involved with:

  • Pharmaceutical Companies
  • Biotechnology Companies
  • Central Labs
  • CMOs
  • CROs
  • CDMOs

What You Will Learn

In this webinar, participants will learn about:

  • Industry Trends
    • Key trends, global forecasts and growth drivers in the complex and highly competitive pharmaceutical market
    • Global and regional shifts impacting stakeholders’ ability to pivot to the needs of clients and patients
    • Technologies and software being adopted to maximize supply chain visibility with faster, more efficient results
  • Challenges and Blind spots
    • Criticality of a personalized supply chain to ensure real-time end-to-end tracking and product integrity at every step
    • Industry complexities and how to harness the power of new technologies to eliminate archaic processes and visibility silos
    • How to proactively mitigate global disruptors and leverage lessons learned to drive operational efficiency and scalability
  • Strategic Approach and Innovative Solutions
    • Integration of real-time digital intelligence to improve quality, reduce product anomalies and “raise the bar” of supply chain tracking
    • Strategic collaboration and communication to enhance critical trial outcomes and accelerate distribution of next-generation treatments
    • Looking ahead: innovation of data-driven tech, changes to industry demands and evolving patient needs

Xtalks Partner


Marken is the clinical subsidiary of UPS Healthcare. With Marken, BOMI Group and Polar Speed included the UPS Healthcare network staffs 199 locations with 10,000+ employees worldwide. Marken offers a state-of-the-art GMP-compliant depot network and logistic hubs for clinical drug product storage and distribution in 61 locations worldwide, while maintaining the leading position for Direct-to-Patient and Home Healthcare services, biological sample shipments and biological kit production. Marken’s dedicated 2,500+ staff members manage 169,000 drug product and biological sample shipments every month at all temperature ranges in more than 220 countries and territories and have orchestrated 15,000+ home healthcare visits. Additional services such as cell and gene supply chain services, ancillary material sourcing, storage and distribution, shipment lane verification and qualifications, as well as GDP, regulatory and compliance consultancy add to Marken’s unique position in the pharma and logistics industry. Marken’s unique position in the pharmaceutical industry.

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