Harnessing Real-World Data for DEI: 3 Keys to Designing Representative Clinical Trials

Life Sciences, Clinical Trials, Patient Recruitment & Retention, Commercialization & HEOR,
  • Thursday, October 26, 2023

Discover an informative webinar delving into the use of real-world data analytics solutions to promote diversity, equity and inclusion (DEI) in clinical trials. The healthcare industry is currently facing significant challenges in designing clinical trials, particularly those related to accessibility and inclusivity. One of the most pressing issues is the recruitment of a diverse participant pool, which directly impacts the generalizability of findings and raises concerns regarding the applicability of results. This challenge is compounded by the fact that the inclusion of accessibility considerations in the design of trials can be complex, given the array of factors such as location, transportation and language barriers that may limit participation and skew results. In addition, a persistent challenge for clinical trial teams is to balance the need for informed consent with addressing potential coercion and ensuring cultural sensitivity.


To help address these challenges, Jen Lamppa, PhD, will be hosting this webinar with guest speaker, Jacob Milliron, PharmD. Jacob is a Senior Real-World Data and Solutions Director at Inovalon and Jen serves as the Assistant Vice President of Clinical Analytics in Inovalon’s Insights.

During this webinar, the speakers will discuss integrating insights to inform clinical strategy for underrepresented patients. Attendees will have the opportunity to gain valuable insights and knowledge on how to use real-world data analytics solutions to promote DEI in clinical trials. Specifically, the webinar will cover topics such as obtaining insights into the treatment pathways for diverse populations, identifying ways to increase visibility into relevant social determinants of health (SDOH) barriers in underrepresented populations and acquiring tips on how to locate meaningful data on where and who is providing care for diverse populations.

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Register for this webinar to gain valuable and actionable insights to promote DEI across the healthcare ecosystem. Join the featured speakers and be part of the impact that SDOH data has on the delivery of care, access to health services and clinical trials and patient outcomes.


Jen Lamppa, Inovalon

Jen Lamppa, PhD, AVP, Clinical Analytics, Inovalon

Jen Lamppa serves as the AVP of Clinical Analytics in Inovalon’s Insights business unit, leading the company’s solutions and services for real-world data in clinical research. In this role, she leads and is responsible for the sales, management, delivery and customer success of clinical analytics engagements and products.

Prior to Inovalon, Jen spent over a decade in clinical research, analytics and healthcare strategy. As the Head of Clinical Insights at Inari Medical, Jen led the creation of automated clinical study feasibility and operational reporting solutions, AI-enabled real-world data-based registries and health economics and outcomes research studies. Prior to Inari, Jen led clinical and real-world evidence solution architecture efforts for over 120 studies at global CRO Parexel, spearheading novel research models such as tokenized study data, hybrid studies, external control arms and integrated data lake research platforms.


Prior to Parexel, Jen was a Senior Leader at Health Advances, a global healthcare-focused strategy consulting firm, where she led evidence and portfolio strategy for clients across the life sciences space, including biopharma, medical device and diagnostics.

Jen earned her PhD in Biomedical Engineering from the Thayer School of Engineering and holds a Bachelor of Biomedical Engineering from Dartmouth College in Hanover, New Hampshire.

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Jacob Milliron, Inovalon

Jacob Milliron, PharmD, MHA, Senior Real-World Data and Solutions Director, Inovalon

Jacob Milliron holds a Doctor of Pharmacy degree and has practiced clinical pharmacy for over 15 years. He also holds a master’s degree in healthcare administration from Cornell University. His experiences cover a diverse background in healthcare, while his passion includes integrating real-world data and analytics to solve the most complex healthcare issues. He holds multiple professional certifications, including one in health care economics from Harvard Business School.

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Who Should Attend?

This webinar will appeal to the Vice Presidents, Directors, Heads, Managers, Senior Managers, Consultants and Specialists in the following areas:

  • RWE Procurement/solutions acquisition
  • RWE vendor management/sourcing
  • RWD solutions procurement/solutions purchasing
  • RWD partnerships/acquisition/vendor relations
  • Data acquisition and licensing/data analytics/data science
  • Data privacy and compliance/data governance
  • Business development
  • Market access/market research
  • Epidemiology
  • Clinical research
  • Outcomes research
  • Pharmacovigilance
  • Regulatory affairs
  • Medical affairs
  • Pharmaceutical data procurement/data sourcing
  • Pharmaceutical data solutions/data integration

What You Will Learn

Attendees will learn about:

  • How to gain insights into the nuances of treatment pathways for diverse populations
  • Ways to increase visibility into the relevant social determinant of health barriers in underrepresented populations
  • Tips to help them find meaningful data on where and who is providing care for diverse populations

Xtalks Partner


Inovalon is a leading provider of cloud-based SaaS solutions empowering data-driven healthcare. The Inovalon ONE® Platform brings together national-scale connectivity, real-time primary source data access, and advanced analytics to enable improved clinical outcomes and economics across the healthcare ecosystem. From payers and providers to pharmacy organizations and life sciences companies, anyone in healthcare can benefit from the powerful capabilities of the Inovalon ONE Platform. https://www.inovalon.com/

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