Cookie dough you can eat (safely) straight from the tub!
Nestlé has rolled out an edible cookie dough under its Toll House brand to satisfy sweet-tooth cravings across the United States. The product comes in two mouth-watering flavors, Peanut Butter Chocolate Chip Monster and Chocolate Chip.
“We know cookie dough is hard to resist, so we wanted to bring the experience of eating cookie dough straight from the mixer to consumers in a safe and convenient way,” said Christyna Chandler, Associate Brand Manager, Nestlé Toll House.
All of your childhood dreams are coming true with some super sweet innovation from @NestleTollHouse. Now this is something we can raise a spoon to! 🥄 🍪 (via @refinery29) https://t.co/bJcMxo003F pic.twitter.com/Y8uWrVeZJE
— Nestlé US (@NestleUSA) July 3, 2019
The chocolate chip peanut butter monster variant combines peanut butter, oats, and candy-coated chocolate, and contains no artificial flavors. While the chocolate chip flavor is made with butter and chocolate and also contains no preservatives, artificial colors or artificial flavors.
However, baking the product is not advised by Nestlé as it’s been created to be eaten straight from the pint. In order to create a safe-to-eat product, the company removed ingredients, such as eggs, that are important for the baking process.
The absence of raw eggs is key, as they increase the chance of salmonella poisoning, which can lead to diarrhea, fever and abdominal cramps.
Edible Cookie Dough is available in the refrigerated section near cookie dough across the US. The company lists to suggested retail price as $5.49 for a 15oz tub. Last year, Nestlé Toll House released an allergen-free chocolate chip product line for use in baking, which is free from all eight major allergens, such as peanut, tree nut, milk, egg, wheat, soy, fish and shellfish.
It’s not a surprise Nestlé jumped on the edible cookie dough bandwagon. The treat gained attention across North America after New York-based-company Dō, Cookie Dough Confections gained popularity on social media.
No word yet on if the company plans to introduce the product in Canada just yet though.