This third and final session in the webinar series “Recruitment Reimagined: Engaging Patients for Tomorrow” will explore the significance of making recruitment a personal and engaging process. This session will emphasize the importance of striking a balance between digital and in-person interactions to create a seamless recruitment experience. Additionally, the featured speakers will address the concerns and needs of recruitment sites, ensuring their voices are heard and valued.
Key topics will include:
- A multi-layered screening method and hand-off process, which ensures that only the most qualified, motivated patients progress to sites
- End-to-end patient recruitment platform and global patient navigators to maximize enrollment efficiency and minimize site and patient burden
- The online community platform, HealthUnlocked™, which empowers over 2 million members on their health care journey
3-part webinar series: Recruitment Reimagined: Engaging Patients for Tomorrow
- Part 1: Patients First: Revolutionizing Patient Recruitment in a Dynamic Landscape
- Part 2: Transforming Patient Recruitment: AI and Digital Strategies to Engage the Unreachable 95%
- Part 3: Register below
Register for this webinar to learn how an innovative approach can transform the patient recruitment process, making it more effective and personalized.
Speakers
Leanne Keem, Associate Director, Site and Patient Engagement and Digital Screening, PPD Clinical Research Business, Thermo Fisher Scientific
Leanne Keem serves as an Associate Director at PPD Clinical Research Business, Thermo Fisher Scientific, where she leads the Patient First Digital Solutions MATCH pillar. With 10 years of expertise in patient recruitment, engagement and retention, Leanne is a seasoned clinical research leader.
The Patient First MATCH team is dedicated to delivering high-quality primary and secondary pre-screening, subsequently referring pre-qualified patients to research sites. They emphasize the human element in digital trial campaigns, ensuring that all patients feel acknowledged and valued, and that research sites feel supported. MATCH optimizes digital campaign referrals, fosters positive connections between patients and research sites and provides high-quality referrals, thereby reducing the burden on research teams.
Message Presenter
Dr. Craig Boyle, VP, Medical Lead North America & Integrated Sites, Trialmed
Dr. Craig Boyle is an accomplished Emergency Medicine specialist with more than 15 years of experience at the bedside. He is board-certified in Emergency Medicine and a Fellow of the American College of Emergency Physicians. Dr. Boyle has served as a Principal Investigator on more than 50 studies over the past few years and has led teams in early and late-phase development. He currently oversees medical operations for North America and LATAM for Trialmed. Trialmed provides best-in-class early development services and a global site network spanning Phase I-IV. Working closely with each sponsor on medical strategy and consulting, he has successfully expanded trial involvement to diverse patient populations and treatment modalities. Although his love for medicine and research runs deep, you may find him sitting in the back of the local orchestra in Austin.
Message PresenterWho Should Attend?
This webinar is designed for professionals and stakeholders involved in the clinical research industry, including:
- Clinical Research leaders and other professionals involved in the planning, execution and management of clinical trials
- Professionals involved in patient recruitment and retention strategies, including those working in patient recruitment agencies, patient advocacy groups and clinical trial marketing
- Creative agencies
- Patients
- Investigators/Site Coordinators and site personnel responsible for patient recruitment and engagement at clinical trial sites
What You Will Learn
Attendees will gain insight into:
- How aligning recruitment strategies with site operations can improve collaboration and efficiency
- The value of personalized communication in addressing patient motivations and barriers to trial participation
- Practical considerations for integrating community platforms into multichannel recruitment frameworks
Xtalks Partner
The PPD clinical research business of Thermo Fisher Scientific Inc
The PPD clinical research business of Thermo Fisher Scientific Inc., the world leader in serving science, enables customers to accelerate innovation and increase drug development productivity. Utilizing patient-centered strategies and data analytics, their capabilities cover multiple therapeutic areas and include early development, all phases of clinical development, peri- and post-approval, novel approaches to patient recruitment and investigator sites, and comprehensive laboratory services. Recognized as a global industry leader in accelerating promising medicines from early development through regulatory approval and market access, they serve pharma, biotech, medical device and government organizations with custom-tailored solutions, including full-service partnerships and functional service partnerships. As a strategic partner in clinical development and analytical services, they apply cutting edge technologies, therapeutic expertise and a firm commitment to quality to help customers deliver life-changing therapies.
Related Webinars
The Evolution of Precision Medicine in Age-Related Neurological Diseases
You Must Login To Register for this Free Webinar
Already have an account? LOGIN HERE. If you don’t have an account you need to create a free account.
Create Account