From Fragmented to Fluid: A Deep Dive into Claims Data Innovation

Biotech, Commercialization & HEOR, Healthcare, Life Science, Pharma,
  • Wednesday, June 18, 2025 | 11am EDT (NA) / 4pm BST (UK) / 5pm CEST (EU-Central)
  • 60 min

Healthcare data is abundant — but connecting it in meaningful ways is complex. Join Symphony Health, an ICON plc company, for a thought-provoking webinar on the evolving landscape of integrated healthcare claims data. With decades of innovation experience — starting with pioneering integrated claims work in 2003 — the featured experts will explore how real-world data can empower stronger insights and smarter decisions in life sciences and beyond.

This session isn’t a product demo. It’s a behind-the-scenes look at the practical applications of open, closed and integrated claims data as foundational options to a successful data strategy.

For professionals in healthcare and life sciences — whether in data science, analytics, strategy or innovation — this webinar provides valuable, practical insights.

Register for this webinar to learn how claims data can drive more informed decisions and strengthen enterprise-wide data strategies.

Speakers

Paula Fullman, ICON plc company

Paula Fullman, Vice President, Consulting, Symphony Health, an ICON plc company

Paula Fullman is a seasoned marketing analytics leader with over 30 years of experience in pharma and life sciences. At Symphony Health since 2003, she leads teams delivering innovative solutions to biopharma companies and agencies, with a focus on patient and managed care analytics. She previously led Strategic Initiatives and the Patient Analytics Center of Excellence. Paula holds an MSOD from Loyola University Chicago and a dual BA in Marketing and Psychology from Skidmore College.

Message Presenter
Angela Lawrence, an ICON plc company

Angela Lawrence, Senior Director, Product, Symphony Health, an ICON plc company

Angela Lawrence is a Senior Director at Symphony’s Product and Partnerships Team, leading innovative product design and commercialisation. With nearly 20 years of experience in data analytics, she specialises in market access, predictive modeling, and custom healthcare solutions. Since joining Symphony in 2012, she has overseen initiatives leveraging real-world data and has spoken at industry events like Asembia. Angela holds an MS in Predictive Analytics, an MBA in Healthcare Systems, and a BS in Math with a Statistics focus.

Message Presenter
Kristen Toppi, an ICON plc company

Kristen Toppi, Director, Strategy, Symphony Health, an ICON plc company

Kristen Toppi is a real-world evidence and analytics expert with over 10 years of experience in research and consulting. Since joining Symphony Health in 2019, she has led senior scientific teams focused on commercial effectiveness and patient analytics. Kristen specializes in strategic data architecture and real-world data solutions. She previously held roles at DRG (now Clarivate) and IMS Health (now IQVIA). Kristen holds an MSc in Molecular Medicine from Drexel University and a BSc in Biology from Temple University.

Message Presenter

Who Should Attend?

This webinar will appeal to data-driven professionals in pharma and life sciences, including roles in commercial analytics, health economics and outcomes research (HEOR), real-world evidence (RWE), market access, data science and business strategy.

Relevant job titles include:

  • Director/VP/Manager of Commercial Analytics
  • Director/VP/Manager of Data Science or RWE
  • HEOR professionals
  • Medical Affairs/Clinical Operations
  • Marketing Analytics/Market Research
  • Market Access Directors/Managers
  • Product Managers or Strategy Leads in pharma
  • Business Intelligence Analysts
  • Innovation and Digital Transformation in healthcare

What You Will Learn

Attendees will gain insights into:

  • The differences between open, closed and integrated open + closed claims — and the optimal use cases for each
  • Structuring a more efficient enterprise-wide data strategy
  • The importance of deduplication, transparency and enterprise usage in their integrated foundation of choice
  • How an integrated data foundation is shaping decision-making across healthcare

Xtalks Partner

ICON

ICON is the world’s leading clinical research organisation, powered by healthcare intelligence. From molecule to medicine, we advance clinical research providing a comprehensive suite of outsourced development and commercialisation services to pharmaceutical, biotechnology, medical device and government and public health organisations. We develop new innovations, drive emerging therapies forward and improve patient lives. Our outsourcing models can be adapted to suit small local trials to large global programs, including full service, standalone services, FSP and full asset development.

With headquarters in Dublin, Ireland, ICON employs approximately 41,150 employees in 113 locations in 53 countries.

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